Faire Frou Frou wins award for Best 'European Flair' Lingerie Boutique in North America for 2006. Awarded by Intima Magazine, Faire Frou Frou was selected as one of 400 stores to win this honor. The Best of Intima event is hosted annually in NYC during the Lingerie Americas tradeshow week. Faire Frou Frou was honored due to its unique selection of brands originating from Europe, and its Parisian flair in its name, decor and inventory. Gail and Alison have their trophy on display in the store, and are proudly announcing the win across their store awning, as shown in the photo. This is a tremendous honor, particularly for a business that has simply one-and-a-half years experience!