Lingerie Pin-Up Story

Images via here.  photos by Marc Philbert, model Jenny Knoch

How could we resist sharing such an adorable pin-up story!  In what is reminiscent of a Chantal Thomass lingerie campaign, photographer Marc Philbert has created an editorial filled with retro-inspired sweetness with a touch of suggestive bad girl behavior (in true pin-up form).   

We love that each image shares the lingerie/clothing credits...far too often we don't get enough information!  We've identified some of our favorite brands such as Fifi Chachnil, Wolford, Chantal Thomass, Princesse Tam-Tam, Gerbe & Eres (plus many more).  

Our favorite images are the top three...do you have a favorite?

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Simone Perele - Avant Premiere

above: the Simone Perele 60th Anniversary Limited Edition Basque, packaged in a beautiful collector's case

above & below: pieces from the Avant Premiere collection

Simone Perele is one of those French lingerie brands that has a history of expertise in creating beautiful well-fitting bras in a great variety of sizes. Established in 1948, Simone Perele started out as a corset-maker in Paris. The company has since grown leaps & bounds over the past 60 years to become one of the most well-recognized French lingerie labels. The concept of the Simone Perele label is best expressed by its founder: "Women do not need to choose between elegance and comfort".
We understand that not everyone in the U.S. is familiar with this brand, but it's certainly worth checking out!
We have re-introduced the line into our boutique with the beautiful Avant Premiere collection (gorgeous black lace), and a great basics line called Velia. The price range for Simone Perele pieces vary between approximately $70-$90 for their bras, which is comparable to the very popular Huit prices (Huit is another French brand that sells amazingly well at our boutique).
We suggest that you visit the Simone Perele website for their bra fitting advice section - they suggest the best bra based on your shape & size. It's a great tool!

Simone Perele - Velia collection below (both photos)