The Lake & Stars - Spring 2010

Photographer: Tom Hines, Model: Nell Rebowe, Hair & Makeup: Fernando Haddad, Prop Stylist: Jesse Kaufmann

We have been patiently waiting since September 2009 to share these images with you from the SS2010 collection by The Lake & Stars (you may have spotted them months ago elsewhere but we don't like showing a collection prematurely out of respect for the designer). Let's just say we were floored by the amazing job the ladies behind The Lake & Stars did in putting the Spring lookbook together. Designers Nikki and Maayan teamed with the talented photographer Tom Hines whose conceptual vision made their dazzling new collection look like a spread in W Magazine.
Putting this type of effort into a catalogue makes such a difference for a designer; the branding, the attention to detail and the concept are seamlessly displayed to capture the attention of the consumer and the fashion world. Memorable images like this really set The Lake & Stars apart from many of their contemporaries.
Take a look at the rest of the images on The Lake & Stars website...there are captions and a bit of a dangerous story that go along with them.

Also, the brand has launched a sister line called "Double in Brass" which will be sold exclusively at Urban Outfitters throughout 2010. It is a younger, more contemporary collection of lingerie and loungewear. The phrase “Double in Brass” is a Victorian term for taking on a second job...very clever, just like everything these ladies do!

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